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Automotive Franchise Module

There have never been more cars on the road in America than there are right now. Not to mention, many cars on our roadways aren’t brand-new. The average car in operation in the United States is about 12 years old.

All these vehicles – no matter the age – need servicing on a regular basis. And that is where the companies that make up the automotive franchise industry come in.

Auto franchises are part of the automotive aftermarket industry. The automotive aftermarket includes all products and services bought after the first sale of an automobile.

Prospective auto franchisees have a diverse set of options to choose from, including franchises that can be run without a traditional, retail location. Franchises can be found in the following service areas and subsets of these areas:

  • Auto detailing and car washes
  • Auto parts stores
  • Auto restoration services
  • Car maintenance and repair shops
  • Car rental
  • Fleet management services
  • Gas stations

While mechanical and technical ability is a feature of the industry, people skills are a very sought after attribute for franchisees. Franchisors of auto franchises have emphasized that auto franchisees are in the people business.

The people you interact with daily – from the customers who come in and the team that helps run your franchises – are the most important part of what you do. The franchisees that excel in this area of business are the ones who do well maintaining relationships.
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